Improv the Environment!
by Laura on October 27, 2009
We made the decision
to depart from the bar scene for our first Carrotmob event–and are
we glad we did! WeÕve teamed up with Carrotmob HobokenÕs Andrew Lascar, and
heÕs convinced The PeopleÕs Improv Theater
(PIT) to donate 100% of the profits from a comedy show to environmental
improvements on the theater.
Yes–One Hundred Percent!
You could say weÕre stoked.
Owner and founder Ali Farahnakian
and his staff are eager to work with us on this. The event will likely take
place in December 2009 or January 2010.
So, we have a venue and excited
people. The next step to plan a Carrotmob is measuring the baseline of the
PITÕs current environmental status. Later, it will be easier to determine the
best ways to make environmental improvements and track future impacts.
Professional environmental audits
measure a companyÕs green-ness. The PIT has agreed to two, and at least one of
them is coming with an affordable price tag: $0.00! Allow me to introduce a
friendly Carrotmob supporter, Michael Zawacki, who founded the environmental
consulting company Sage Environments.
The Co-Chairman of the Emerging
Green Builders of New York and a member of the Urban Green Council, Michael is
just the kind of person we want on CarrotmobÕs side. His most exciting current
venture–and the one that takes most of his time–is the
environmentally friendly Brooklyn coffee shop heÕs working to open! (Stay tuned
for many more details on that.) HeÕs generously donating an environmental audit
on waste management, air quality, etc. After that, a separate energy audit will
be administered.
As always, get in touch with us
if youÕd like to help out, and check back for progress and details!
MAY 2-3, 2009
The
first NYC Carrotmob happened on December 14th, 2008 at
Tarzian
Hardware
Carrotmob
brings consumers and stores together to help businesses go greener. The
event operates as a reverse boycott, where shoppers spend money at specific
businesses who have committed to spend a percentage of the
day's proceeds on improving the store's energy efficiency in
lighting, heating, cooling, refrigeration, etc.
This
model had already been successful in San Francisco, Kansas City, and Bristol,
England, and is now spreading. We were excited to bring it to Brooklyn. Each
event is unique to the community hosting it -- the Park Slope event was focused
on family holiday fun. Tarzian Hardware is a family-owned hardware store and
they used 22% of every dollar spent to make energy improvements to their
facility.
